Google tends to improve the mutual relationship between Google Play Store and Apps developers by introducing Sponsored Apps for Play Store.
Just like the sponsored ads you see on Google search engine, sponsored app ads will soon be on display in play store and will be based on your search query or keywords.
Naturally, Google play shows the best apps that suits your search query but this development will enable developers to pay for their Apps to be in the first result before taking you to the rest.
Google says this is to assist developers get their apps visible to lots of people, which would in turn generate more money for them.
This feature is not yet available for everyone but for selected few to test it.
This is definitely taking the right steps in the right direction as this feature will generate more income for Google and App Developers.
Are you an Apps Developers or an android phone user? What’s your opinion on this feature coming to play store?