Googles new web data compressor reduces data by 26 percent.


Technology Giant, Google, has announced that they will be releasing a new data compression alogrithm that provides more data compression at comparable speeds. This new alogrithm is called “Brotli” and will be 20-26 percent more efficient or faster than its predecessor “Zopfli“.

According to the statement made by the spokesperson of Googles compression team:

“The smaller compressed size allows for better space utilization and faster page loads. We hope that this format will be supported by major browsers in the near future, as the smaller compressed size would give additional benefits to mobile users, such as lower data transfer fees and reduced battery use.”

This new technology is also said to be featuring on other browsers in the near future. For now, the data compression alogrithm is for the Google chrome browser. Also reports state that the new alogrithm will likely feature on the latest Google chrome browsers. Read more

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Ifeanyi Joseph

Ifeanyi Okondu is a creative writer, Java programmer, and football fan with a profound interest in technology. He spends most of his time reading, discussing, and writing about technology and how man’s brainchild is shaping the world. When he is not crafting engaging content, you may find him either watching YouTube videos, a football match, reading or exercising. You can connect with him on Facebook @


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